Latta, OK Profile: Facts & Data


Latta Local Links & Resources:
Resources | ALL Latta Content
Planning to visit Latta? See Local Hotels

Also See: Ada, OK ZIP Codes & ZIP Code Maps | Local Area Photos

Latta, Oklahoma - Basic Facts

The Latta Census Designated Place had a population of 1,166 as of July 1, 2020. Latta ranks in the upper quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Oklahoma. See peer rankings below.

The primary coordinate point for Latta is located at latitude 34.747 and longitude -96.7058 in Pontotoc County. Pontotoc County is in the Central time zone (GMT -6). The elevation is 1,027 feet.

It also has a Functional Status Code of ""

Oklahoma is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The Latta Census Designated Place is located within Ada Division of Pontotoc County.


Latta, OK Data & Demographics (As of July 1, 2020)


Total Population 1,166 (100%)
Population in Households 1,166 (100.0%)
Population in Families 987 (84.6%)
Population in Group Quarters1 0
Population Density 463
Diversity Index2 59


Median Household Income $47,236
Average Household Income $63,127
% of Income for Mortgage4 13%
Per Capita Income $24,298
Wealth Index5 49


Total HU (Housing Units) 525 (100%)
Owner Occupied HU 334 (63.6%)
Renter Occupied HU 118 (22.5%)
Vacant Housing Units 72 (13.7%)
Median Home Value $145,290
Average Home Value $172,404
Housing Affordability Index3 205


Total Households 453
Average Household Size 2.57
Family Households 325
Average Family Size 3
  1. Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
  2. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different races or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
  3. The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
  4. The % of Income for Mortgage quantifies the percentage of median household income dedicated to mortgage payments on a home priced at the median value (assuming a 30-year mortgage and a 20% down payment).
  5. The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.


2010-2020 2020-2025
Population 1.74% 1.06%
Households 1.73% 1.08%
Families 1.83% 0.97%
Median Household Income   2.23%
Per Capita Income   2.56%
Owner Occupied HU   0.71%


Latta, OK - Peer Comparisons by Rank and Percentile

The table below compares Latta to the other 743 incorporated cities, towns and CDPs in Oklahoma by rank and percentile using July 1, 2020 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 220 71st
Population Density # 388 48th
Median Household Income # 341 54th
Housing Affordability Index # 220 30th
Per Capita Income # 339 55th
Diversity Index # 188 75th

Additional comparisons and rankings can be made with a VERY EASY TO USE Oklahoma Census Data Comparison Tool.

Latta, OK - Most Popular Things to Do

Also See: Nearby Photos | Nearby Hotels | Driving Directions

Use HTL Address Research for a Oklahoma Address and get...

Boundary Maps, Demographic Data, School Zones Review maps and data for the neighborhood, city, county, ZIP Code, and school zone. July 1, 2020, data includes home values, household income, percentage of homes owned, rented or vacant, etc.

Quick & Easy Ways to...

  1. Get Current Demographic Data for Cities, Towns, and ZIP Codes
  2. View Boundary Maps, for Cities, Towns, and ZIP Codes
  3. Locate Physical, Cultural, and Historical Features

Oklahoma Census Data Comparison Tool

Compare Oklahoma July 1, 2020 Data
Highest or Lowest:

More Tools and Resources:

  1. For information about schools and school attendance zones, use the HTL Address Tool
  2. Our new HTL Neighborhood Explorer provides lots of detail about any neighborhood.
  3. The new 2-Minute Introduction and Concise Guide to Big Data which will help you make the most effective use of HomeTownLocator Tools.
  4. See the References & Data Sources page for more information about methodology and sources of data.
  5. See the Oklahoma COVID-19 Data and US COVID-19 Data for more information on the spread of the novel coronavirus.